How To Market Yourself As A Consultant
Updated: Aug 14, 2019
After telling stories for multi-national ad agency clients, Bill Baker set out to tell his story when he decided to take the leap and start working for himself.
He loved storytelling but didn’t realize his Purpose was a belief that people’s work should be more meaningful and that storytelling is a means to an end rather than the end itself.
In addition to Purpose, Bill counsel’s colleagues that want to know How To Market Yourself As A Consultant on his version of the “Four P’s of Marketing” Purpose, Point of View, Process and Product.